10 Essential UI/UX Design Questions for Interviews


This article was originally posted on lindaclaires.blogspot.com.

As UI/UX professionals, the essential skills are designing excellent UI/UX design works, when it comes to communication, that is also a very important skill. Specifically, the ability to design good works and ask right questions are both indispensable for UI/UX designers. The primary task of any project is to collect the information needed to do the work properly. The following are 10 essential UI/UX design questions for interview and analyzes target on different groups: customers, designers, users.
The Beginning of the Project-Client
1. Who is our audience, and what are their goals?
It seems like a no-brainer, but the importance of asking this can not be overlooked. Understanding the user and what they want to achieve is the most important part of the designer’s outline.
There are several important considerations when discussing this topic:
* You need to ask the customer for an understanding of the user’s needs, not the solution itself. Try to guide your customers to suggest specific features or layout ideas. Come up with the best solution for your work as a designer.
* Try to understand the priority. A product may have a variety of audience types, each of which has several goals.
2. What is the main pain-point of the current version (if it exists)?
If you redesign a website or application, find out the shortcomings of the current product, and focus on improving the product in the redesign process. You can also ensure that these features are fully covered in your research and user testing process.
3. Positioning what is a “successful project”?
The customer may have some specific metrics to ask for improvement, for example:
“We want to increase the average value of our orders …”
“We want people to be more aware of our brand …”
“We want to attract more investors to the website …”
Early understanding of these business goals means that we can choose the right tools and techniques to measure them. The user experience is a combination of user and business needs, so it is important to discuss these issues at these early stages.
In the Progress-UI/UX Designer
1. How does the designer estimate the timeline in the design process?
The problem is focusing on how the designer works effectively, how to assess the duration of work and associate the time schedule with the whole project. More importantly, how designers meet these timetables, milestones, and deadlines, and how to react to the negative impact. Some commonly used estimation techniques: Function Point Analysis, Use Case Templates, and Relative Mass Valuation.
2. As a designer, which design tools are the essential weapon for you?
Every designer has his own hands-on design tools: Prototype design – Axure, Mockplus; interface design –Sketch; interactive design – Flinto. Any one of the experienced designers can tell you these tools. Even the experienced designers will tell you the features and advantages of each tool. However, choosing a tool simple, fast, and easy-to-use is quite important for UI/UX designers under this rapid developing society.
3. What design information does the designer need before the project beginning?
Each professional UI designer should gather as much information about the user experience (UX) as possible. This UX experience is typically based on data plans that need to be collected, including user surveys, usability tests, and so on. Before the project starts, what the UI designers need basic information about the final user needs and some business goals.
4. How do you think of the questions on the “difference of UI/ UX design?
Questions about “Whats the difference between UI design and UX design” are often searched keywords on the internet. Answers are different from people to people, each designer has his own understandings, “UX is not equal to the UI”, “UX design emphasis on technology and analysis, UI design closer to the graphic design.” From a professional point of view and position, designers will give you a lot of wonderful answers on this question.
End of project – user feedback
1. Please use X (several) words to describe our products (website)?
X can be any number that you think is reasonable. This question can clearly help you understand the user’s views on the product. It is difficult to analyze such random data, but you can give the user some vocabulary choices and give the impression from the answer.
2. Is our product (website) easy to use?
Provide some options from simple to difficult. Do not just provide four options that are both positive answers and do not set only one negative option. Remember to keep the balance of the options.
3. What function of our product (website) is most important to you?
This can help you focus on the most important things for the user. It enables you to evaluate how people view their use of the product compared to any analysis data that you have.
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