Friday, January 28, 2022
Ahead of new V&A exhibition The Future Starts Here, the curators pick 10 objects in the show that can help us predict what's in store in years to come.

What makes a good logo?

What makes a good logo? A good logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message. There are five principles that you should follow to ensure that this is so…
First Lady of the United States Melania Trump personally designed the "clean-lined" logo that fronts her Be Best initiative, according to news reports.
Design Agency Cue proves they have a sense of humor this April Fools. They've taken the time to develop seven new case studies, from the Dollar Taco to the Tini Car. With wit, humor, and creativity, they've made this April Fool's day a fun one for the world of design.
Millennials are certainly quite different from the previous generations, and this is mostly due to the significant changes in technology, but that isn’t necessarily a bad thing. In fact, there are many positives.
There's a lot more going on in your brain than meets the eye when you spot McDonald's golden arches or Nike's signature swoosh. Take a look at how your brain processes a logo with a great infographic here!
Vox's video covers biomimicry in design, in a beautiful fashion. A video every designer should watch and take to heart.

Book of the Week: How To

The first monograph, design manual, and manifesto by Michael Bierut, one of the world’s most renowned graphic designers—a career retrospective that showcases more than thirty-five of his most noteworthy projects for clients as the Brooklyn Academy of Music, the Yale School of Architecture, the New York Times, Saks Fifth Avenue, and the New York Jets, and reflects eclectic enthusiasm and accessibility that has been the hallmark of his career.
Ready for a good listen? A great podcast can provide inspiration as well as a mental break while you work or relax. There’s no shortage of outstanding podcasts for designers and creatives, covering web design, creative life, and much more!
Designing a new logo is harder than it looks. Even when designers come up with something they have never seen before it does not necessarily mean their design is entirely original.